2016年成立的 Good Moaning 族群旨在推動女生情慾自主，打破香港蕩婦羞辱的文化。本著「每位女生都值得好。呻吟」的信念，族長關注女性於表達情慾時所遭受的歧視，期望透過四大方向以「推動社會達至性別平等」為終極目標，消除謬誤與標籤：
EDUCATE — 補足現時缺乏、主張抑壓的性教育；
ENCOURAGE — 鼓勵各種階段的女生勇於探索多元性歡愉；
EMBRACE — 引導女生建立正面的價值觀，擁抱情慾以豐富身心靈；
EMPOWER — 歡迎族人於互信空間分享支持。
平台常設每日主題，以迎合族人不同步伐：女生性權 / 約會調情 / 集體自慰 / 前戲性趣 / 擁抱肉望 / 濕濕床品 / 秘密告解。主張以輕鬆玩味的手法舉辦情慾工作坊，提供情趣用品優惠，為女性健康產品代言，亦曾於大學、LGBT 團體等擔任嘉賓、協助學術研究、參與 18+Central 成人嘉年華等。Good Moaning 曾被多間媒體報導，為本港以女性主義為本的發展中團體之一。
Good Moaning is a tribe established in 2016 with the mission to advocate for the freedom of every woman to express her sexual desire. With the motto “Every Girl Deserves A Good Moaning”, the online platform is obliged to raise awareness of women’s sexual needs and rights, and to lead the fight against the slut shaming culture in Hong Kong. We hope to address the alarming discrimination against women who express their eroticism, and drive society towards gender equality as an ultimate goal, via educating all sexes given the lack and negativity of local sex education, encouraging young women to explore the diversity and pleasure of sex, embracing the beauty of libido via appreciation of own body, mind and soul, and empowering tribe mates of Good Moaning with different sexuality to be the change and support each other. Our Facebook page, which currently has over 4,000 fans, serves as our key platform with daily themes catering to the diverse needs of women pursuing their sexual freedom at their own pace:
Monday Moaning / Teasing Tuesday / Wettish Wednesday / Turn me on Thursday / Feel Good Friday / Sweaty Saturday / Secretfree Sunday
We also hold offline workshops, give talks and participate in academic research. Good Moaning has been featured in key media titles and influential portals like Apple Daily, BBC, RTHK 31, HK01, Marie Claire, Jessica, as well as on influential online platforms such as she.com, Passion Times and HOKK Fabrica. We are proud to be one of Hong Kong’s growing feminist-based activist groups, and will continue to fight for women’s rights.
